Sunday, April 17, 2016
Note to UC Davis president: Next time, google "Streisand effect" before you try to scrub something from the web
From the New York Times:
In November 2011, after a police officer pepper-sprayed students who were sitting in the quad during a protest, the University of California, Davis, had to contend with an image problem as a video rapidly spread.
Though media relations might have been one part of the response, university officials were also concerned with Google relations.
The university paid at least $175,000 to two public relations firms to suppress the negative search results generated by its name, and the name of its chancellor, Linda P.B. Katehi, according to a report this week by The Sacramento Bee. The news has caused some California lawmakers to call for her resignation.
Posted by Carl at 10:51 AM